content strategy, long-form copywriting
Scope of work
Website copywriting for Macquarie University Sport.
“If the body is inactive, the soul is not capable of thinking.” Spinoza said that. So, as one of Australia’s top schools, Macquarie University recognises the importance of its sport and rec centre.
Alongside an exceptional content strategist, I worked to restructure and rewrite the updated website with a purpose to getting people active.